RemeVersing with Hallye Terrell
Here’s an article written by BSCENE MAGAZINE about the RemeVerse Company President, Hallye Terrell!
Starting up your own company, or opening up a business is not as easy as it looks. Sure you can put money down, hire people and use social media to get the word out, but the hardest part is just starting the journey, and that takes not only passion but dedication. Hallye Terrell has all that and more for her skincare line, RemeVerse, and today she is a successful entrepreneur whose business is spreading throughout the nation.
Terrell has called Tyler, Texas her home for the last 19 years. Before moving to Tyler with her husband Joe, you may know him as Joe Terrell, anchor on KLTV, Terrell was always on a move. She finished high school in London, England, before moving back to Texas to obtain a degree in marketing from the University of North Texas. There she met her husband Joe, and they both moved to Tyler when he accepted a job at KLTV. “We both assumed we would only be here a couple of years, then move on to a bigger city, bigger job. Boy, were we wrong! We fell in love with Tyler, and knew it was where we wanted to start our family. Tyler is home to us. It’s where we’ve raised two kids, volunteered and cheered on the Whitehouse Wildcat band, and made some of our dearest friends,” Terrell shared. But Terrell is still Hallye on the move, because though she’s lived in Tyler for almost the last two decades, she is now traveling back and forth to Nashville, Tennessee, for RemeVerse. “I travel a lot now with RemeVerse, but am always happy to come home. You just can’t beat the love, friendship and sense of community found here.”
Though Terrell credits her aunt and uncle, Lois and Jim Elliott, as the founders of RemeVerse, she has been involved with the company since the first stages. “Lois and I share a similar entrepreneurial spirit, and we’ve talked for years about doing some kind of project together. As our kids were reaching high school age, I finally felt I had the time to dedicate to something new. At that point, Lois had been talking to chemists, and playing around with the idea for a new skincare line that contained more essential key ingredients with fewer non-essentials. I knew this was it. The chance to work with her, create something new, establish a brand and hopefully build a legacy for our family was really exciting for me. So, I just dove right in,” Terrell remembered.
Terrell had a lot to bring to the table to help the RemeVerse brand evolve. She credits her experience in marketing and advertising, as helping her take the company to the next level. “Naming a company, its products and developing a brand is a marketing professional’s dream. We took the naming of RemeVerse very seriously. We wanted to invent a new word, one that was clever but also had a story behind it,” Terrell said. “More than being a beauty expert, I’ve always been entrepreneurial minded. As a kid, I sold all kinds of stuff door to door, including seeds, social security cards (people in the 70s gave up that info so easily) and even wrote my own neighborhood newspaper. I loved figuring out how to craft messages that made people take notice, and finding new ways to get great products and services in front of the right audience. After 20 years of helping other companies do this through advertising, I knew that one day I wanted to do this for my own company. That’s the beauty of RemeVerse for me. Not only am I building our brand, I get to help our IBOs (Independent Business Owners) build their own home-based businesses.”
RemeVerse is sold through IBOs, a term RemeVerse gives to its sellers. Country music artist Pam Tillis is not only a user of RemeVerse, but is an IBO herself. “I needed something simple. I needed something streamlined., and I found it. With RemeVerse, all I need are three things: a cleaner, a day and a night creme. That’s it. Simple,” Tillis shared through a video posted on the RemeVerse website. “If you go to my Facebook page, you’re going to pick up on the fact that I’m very much an animal lover. RemeVerse never tests on animals. That’s very important to me. … I’m not just a RemeVerse user, I’m a RemeVerse Independent Business Owner.”
The brand officially launched in 2015, and the lab is located in Music City USA. As the owners of the facility, Terrell, her family and team are able to do all of their product development and production in-house. From there all the products are distributed all over the U.S., where IBOs sell it in their community. That is the only way one can get their hands on a RemeVerse product. “We came up with RemeVerse for two reasons. One, all our products are either a remedy or reversal for the skin, whether that’s dryness or acne, sun damage or simply effects of aging. Two, because we are a direct sales company, we are also a remedy and reversal for someone’s financial situation, whether that’s the desire to earn some extra vacation money, pay off credit card debt or replace a nine to five job completely. So, remedy plus reversal equals RemeVerse,” Terrell claimed. There are even some IBOs selling right here in East Texas.
Though the company is headquartered in Nashville, Terrell doesn’t have any plans to leave Tyler soon. “For now, this is still home for us. Our daughter will soon graduate high school here, my husband’s career is here and our son is a student at Rice University. Plus, I feel like I am the ultimate example for new Independent Business Owners joining our company – showing them you can work from home, work from anywhere you really want to live. For me, that’s Tyler, Texas,” Terrell shared. And if she gets an itch to get out and be on the go, Terrell has more options than flying back and forth between Tyler and Nashville. She can simply go visit her IBOs all over the nation. “I love speaking at and hosting large events, as well as working one-on-one with new IBOs to determine how they can leverage their past experience, skill set, friends and community to grow their own RemeVerse business. This isn’t about my success, but about helping every stay-at-home-mom, hard-working dad, recent college graduate and retiree who wants to earn extra income to meet their goals.”
This is only the beginning for RemeVerse. People are often asking Terrell why she invested in a skincare line and her answer is an easy one for her to share. “Skincare is a big business and people are starved for great products that are not only simple to use, but are also effective. Our products are designed for men, women, teens, adults and really anyone with skin. The response to our products has been overwhelming, proving that there is room in this space for great skincare. … We’ll continue to share RemeVerse ‘one face at a time’ without gimmicks, tricks or crazy sales tactics. By doing so, I really believe that one day, soon, people in all 50 states and multiple countries will be RemeVersing right along with us,” Terrell added.
For more information on RemeVerse click here to go to their website or comment below!
Much love xoxo